Buy The SEO Book
You can now buy this book directly from my website for just £14.99 including free delivery (via Paypal).
Most days (Monday to Friday) I can usually despatch same days.
You can also buy the book online from Waterstones or Amazon.
This book is my 80/20 rulebook about good search engine optimisation.
SEO tactics and techniques change as search engines develop the way they judge the best websites and I wanted to focus on the work that you can control which will offer the best return on investment for your time.
This SEO book was written with my clients in mind, so although it’s not the most comprehensive book about SEO you will find, it’s readable, easy to understand and offers great value if you implement the key ideas it offers.
SEO Is Available For Anyone Who Can Write
I really think website optimisation is straight forward. You create a website around the strategy of a tangible goal – ie. you want something to happen that affects your business or organisation – usually this would be a sale or sales lead conversion. You create relevant content that matches the desires (or needs) of your customers, keep your message focused and provide a clear web design which offers direction.
All the other stuff can get incredibly confusing. Some people pick up snippets of information here and there from the web, much of which is out-of-date, but it can create more work with little return.
I’m about creating ROI – return on investment – whether it’s your time, or your marketing budget spent with someone else.
So, if you manage your own website (or are in marketing) and have £15 and the patience to do a little bit of learning, why not throw that money at this book and see if it sticks? It could be the best marketing investment you make this year.
Buy The SEO Book
You can now buy this book directly from my website for just £14.99 including free delivery (via Paypal).
Most days (Monday to Friday) I can usually despatch same days.
You can also buy the book online from Waterstones or Amazon.
