Focused Digital Marketing
Our web strategy proposition does not get distracted by Google positions or keywords that are randomly suggested – we use tried and tested ideas and focus in on the most important aspect of any commercial website – conversions.
Good web statistics don’t pay the bills*
By understanding your business and focusing on business results, we make sure your sales and marketing director(s) end up to be very happy bunnies.
- For business-to-business this tends to focus on sales lead generation
- For B2C it’s increased exposure and direct online sales (usually campaign led).
Examples of Relevant Projects
- Increasing the number of sales leads for a windows and doors company in Basingstoke by 24% (3 month average) by tweaking the online sales process.
- Developing a database of over 1600 opt-in email subscribers for a beauty salon in Farnborough (still growing at 70 per month).
Bespoke Web Marketing Strategy
If together we can understand more about your clients and what they want, we can begin to work out what makes them tick and how they want information delivered to them through your website.
We’re talking about addressing the problems they have, the words they use and where they place value in your service offering or product. This can then be transferred into an web marketing strategy that bleeds through your website, your email marketing and your ad campaigns (as well as onto your offline marketing).
You end up delivering value-add to your loyal customer base, encouraging word-of-mouth, and you attract more clients online through content that engages the right kind of customer for you.
Why not get in touch and let’s chat?
*unless you are running a page impression ad model of course.